Parcelwise
A SaaS site the team can ship in hours
A marketing site and design system for a logistics platform, so the marketing team ships pages without waiting for developers.
- Client
- Parcelwise
- Industry
- B2B software, logistics
- Year
- 2025
The challenge
Parcelwise's product had grown up; its website hadn't. Every new landing page needed a developer, campaigns waited weeks, and the demo form was buried at the end of long pages.
What we did
We built a design system of thirty-eight components, from a pricing table to a route-map illustration, and connected it to a headless CMS so marketers assemble pages from blocks that always look right.
The product story moved from feature lists to the three problems customers actually buy for, each with a short demo video and a customer number. The demo form now appears where the intent is, not at the bottom.
Results
- demo requests year on year
- +182%
- from idea to a live landing page
- 4 h
- components in the design system
- 38
“Marketing used to file tickets. Now they publish. That alone paid for the project in a quarter.”